• Work
  • About
  • Contact
ColourBlind Studio

Visual Communication Design

  • Work
  • About
  • Contact

MUZES for Visions Connected

Together with our longterm partners the MUZES, we aim to bring a campaign and event to life with inspiration and anticipation. Following Visions Connected corporate guidelines, we created the campaign logo "Elevate Your Vision". The series of communications following lead up to the final event celebrating Visions Connected 5 years anniversary.

the MUZES

FUSE! for Bayer

Bayer Garden is the new brand in garden care. Their product range is designed to provide easy to use solutions to common garden problems. The products are based on a range of modern and technically innovative ingredients that have been designed to meet the needs of today's gardeners. The quality and effectiveness of the products are of paramount importance to Bayer Garden, as is the need to maintain a balance between the control of garden problems with the needs of the environment.

Bayer Garden decided to develop an incentive campaign for the sales team as well as for their partners. The prize for reaching the annual target is a trip to New York City, USA. A fun and exciting visit to the city. Also known as the "Golden Backpack Tour", the trip was a metaphorical award in reflection of the Golden Globe Awards where the golden globe would be replaced by a golden backpack.

"If you can't win a golden globe, you can win a golden backpack. It's the invitation to travel to New York City. The gold is for winners of course. The backpack stands for traveling, and a personal opportunity to explore the city.

How

Everyone will receive a golden packback with essentials to explore New York. Hints and funny "things"  you might need later will be in as teasers.

Every day the content of your pack varies.

The look and feel of the campaign needed to capture the magic of the city and also integrate the corporate colours of Bayer.

Maatschappelijke Participatie

A rather large educational volume for beginners of the Dutch language. Is published by Dutch publishers NCB in Utrecht and is currently in print. Art direction and design by ColourBlind Studio Amsterdam.

Consulco Newsletter

FUSE! for Oracle

Oracle is a well renowned international software development company. Their Benelux offices unite and share many of the same incentive campaigns for partners and the sales departments. In 2010 ColourBlind began working on Oracle Benelux's Open Innovation Tour as well as a large-scale campaign titled "Oracle Creates a Miracle". In 2011 Oracle added the Partner Innovation Tour to their yearly line-up.

Each campaign is developed with professionalism and clarity. Clear simple lines strengthened by powerful photographic visuals. All under the corporate brand guidelines of Oracle.

Project was executed by FUSE! Consultancy [www].

Inspiring Environments

Inspiring Environments: complete house style for interior and spacial design agency. The logo was developed to be neutral and in motion. It can be applied to any context by changing its fill: colour and image.

Business cards were printed on semi-transparent paper, a delicate and non-intrusive feel that allows light to influence even the most basic item of the stationery.

Inspiration card: pheasant feathers of the grey peacock are featured with an ispirational message. Quote cards are found together with the business card in the card holder. The corporate symbol, the fig, is punched into the card holder and allows a flow of light to reveal the texture of the cards inside.

The two corporate colours purple/green are found as a rainbow throughout the set, behind the text info. The card holders are also printed with the two corporate colours, in and out.

[www]

C3 Amsterdam

Faith, Hope, Love: C3Church Amsterdam is a campus of a well known international Christian organization begun in Sydney, Australia. The main focus is people and so you will find a lot of the work we've done for C3 is open and inspiring.

[www]

FUSE! for Itris

Itris supports businesses and corporations by assisting in services optimization. In 2010 they celebrated their tenth birthday and decided to celebrate the event in Malta over a long weekend.

The campaign began with a traditional printed invitation and swept through to pillow cards and a who's who booklet. The concept: a fun and sunny beach celebration weekend enjoyed by Itris staff and their spouses. Summer colours and warm photos of the Maltese coast.

Project was executed by FUSE! Consultancy [www].

Illustrations

Anual Reports

Exhibition at Rhizomatic

MUZES for Visions Connected

— view —

Visual Identity of Campaign

the MUZES

— view —

Web_sketch_4.2.jpg

FUSE! for Bayer

— view —

bayer.png

Maatschappelijke Participatie

— view —

Omslag finale_1.2.jpg

Consulco Newsletter

— view —

slides1.jpg

FUSE! for Oracle

— view —

ABC_OIT_SF_Cover_1.3_jpg.jpg

Inspiring Environments

— view —

e_8_b.png

C3 Amsterdam

— view —

VB_Poster_1.2.jpg

FUSE! for Itris

— view —

itris_printV3_1.png

Illustrations

— view —

scene001coloured.jpg

Anual Reports

— view —

AR_01_a.png

Exhibition at Rhizomatic

— view —

IMG_2035.jpg

© ColourBlind Studio 2009-2013

Search